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5 Technical Specs Every Lubricant Distributor Must Know (and How to Sell Them)

Mechanics and educated buyers look for spec marks on the bottle. Knowing these helps you close sales and differentiate Platiinum from generic oils. Here are the five specs every distributor should be fluent in:

  1. API Service Categories (e.g., API SN for petrol engines): Buyers search for API codes — these signal base performance and engine protection. Use the API rating when recommending oils for late-model bikes and cars. Mobil
  2. JASO T 903 / JASO MA & MA2 (motorcycles): Crucial for 4-stroke motorcycle oils because they indicate clutch compatibility and anti-slip properties — often highlighted in top brand pages. Show mechanics how MA2 prevents clutch slippage on wet clutches. Elf India
  3. SAE Viscosity Grades (e.g., 10W-30, 20W-40): Explain seasonal and engine-type recommendations (lighter grades for modern bikes, heavier grades for older engines and hot climates).
  4. OEM approvals & performance claims: If products meet OEM or manufacturer approvals, display them prominently — they reduce buyer hesitation.
  5. PDS & drain-interval guidance: Share the product data sheet (PDS) and recommended oil-change intervals. Distributors who educate workshops on extended drain intervals can increase case sizes and repeat orders.

Selling tip: Create a one-page technical sheet comparing Platiinum vs generic oils and leading brands on wear protection, oxidation stability, and drain intervals. Distributors that run quick demo swaps at local garages convert faster.

To know more about our products technical description, visit our website https://neelamchemicals.in or contact us at +91-9839001130

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